50 Cent Strikes Gold With Vitamin Water
June 15th, 2007
The rapper-and-actor is about to become considerably richer after Coca-Cola bought his Vitamin Water drink, Formula 50.
The soft drinks giant has just paid a staggering $4.1 billion to drinks company Glaceau, which 50 joined as a shareholder in 2004.
In exchange for his share in the company’s profits, Glaceau named a Vitamin Water drink, Formula 50, after the artist.
As a ten per cent shareholder in the beverage, 50 Cent will see his fortune rocket from the Coca-Cola deal.
The ‘Get Rich or Die Tryin’ star was profiled by finance magazine Forbes last year, after transforming his urban image into a multi-million dollar empire.
This guy is a true bad ass! He’s also a past client of mine and a nice guy. This guy is a true entrepreneur and I had a feeling the vitamin water might work out for 50.


